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05 Explain two ways an increase in consumer income might affect a luxury car manufacturer. [8]
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Sir Afzal Shad
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Thu Dec 11, 2025 5:04 pm
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Ch 17 The nature of marketing
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Sir Afzal Shad
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Thu Dec 11, 2025 5:04 pm
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Ch 17 The nature of marketing
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Students Den
↳ Assignments & Announcements!
AS Level Business
↳ Unit 1: Business & its Environment
↳ Ch 1 Enterprise
↳ Ch 2 Business structure
↳ Ch 3 Size of business
↳ Ch 4 Business objectives
↳ Ch 5 Stakeholders in a business
↳ Unit 2: Human Resource Management
↳ Ch 10 Human resource management
↳ Ch 11 Motivation
↳ Ch 12 Management
↳ Unit 3: Marketing
↳ Ch 17 The nature of marketing
↳ Ch 18 Market research
↳ Ch 19 The marketing mix – product and price
↳ Ch 20 The marketing mix – promotion and place
↳ Unit 4: Operations Management
↳ Ch 23 The nature of operations
↳ Ch 24 Inventory management
↳ Ch 25 Capacity utilisation and outsourcing
↳ Unit 5: Finance & Accounting
↳ Ch 29 Business finance
↳ Ch 30 Forecasting and managing cash flows
↳ Ch 31 Costs
↳ Ch 32 Budgets
IGCSE Business
↳ Unit 1: Understanding Business Activity
↳ Ch 1 Business activity
↳ Ch 2 Classification of businesses
↳ Ch 3 Enterprise, business growth and size
↳ Ch 4 Types of business organisation
↳ Ch 5 Business objectives and stakeholder objectives
↳ Unit 2: People in Business
↳ Ch 6 Motivating employees
↳ Ch 7 Organisation and management
↳ Ch 8 Recruitment, selection and training of employees
↳ Ch 9 Internal and external communication
↳ Unit 3: Marketing
↳ Ch 10 Marketing, competition and the customer
↳ Ch 11 Market research
↳ Ch 12 The marketing mix: product
↳ Ch 13 The marketing mix: price
↳ Ch 14 The marketing mix: place
↳ Ch 15 The marketing mix: promotion
↳ Ch 16 Technology and the marketing mix
↳ Ch 17 Marketing strategy
↳ Unit 4: Operations management
↳ Ch 18 Production of goods and services
↳ Ch 19 Costs, scale of production and break-even
↳ Ch 20 Achieving quality production
↳ Ch 21 Location decisions
↳ Unit 5: Financial Information and Financial Decisions
↳ Ch 22 Business finance: needs and sources
↳ Ch 23 Cash flow forecasting and working capital
↳ Ch 24 Income statements
↳ Ch 25 Statement of financial position
↳ Ch 26 Analysis of accounts
↳ Unit 6: External Influences on Business Issues
↳ Ch 27 Economic issues
↳ Ch 28 Environmental and ethical issues
↳ Ch 29 Business and the international economy