IGCSE, A Level Business Student Forum

DWT makes solar panels in country Y. This is a low-cost country which is experiencing rapid economic
growth. DWT’s production method makes use of specialisation. All 120 of DWT’s employees know that
ensuring quality production is important. DWT imports some of its raw materials. The Government of country Y plans to introduce import tariffs of 50%. DWT’s Managing Director said: ‘This decision will affect all of our stakeholders. Why do governments introduce trade restrictions such as import controls?’

01 Explain one objective of each of the following stakeholder groups of DWT. [6]

Possible KN Points:
Customers
• would want high quality products
• may want affordable prices

Pressure groups
• encourage the use of sustainable methods
• reduce/limit amount of pollution/environmental damage

Customers
APP:
DWT makes solar panels, so customers will expect the panels to be high quality and reliable, especially because DWT’s workers focus on quality production.
AN:
If the solar panels are high quality, customers are more likely to be satisfied and trust DWT, which can increase repeat purchases and improve DWT’s sales and reputation.

Pressure Groups:
APP:
Pressure groups may want DWT to use environmentally friendly and sustainable methods, as DWT produces solar panels in a rapidly growing country.
AN:
If DWT follows sustainable practices, pressure groups are less likely to criticise the business, helping DWT maintain a positive public image and avoid protests or campaigns against it.

CUSTOMERS :
KN : Customer's would want high quality products
APP : DWT uses specialises in making solar panels and every worker can focus on the quality
AN : Good quality solar panels will last longer and work efficiently which will make the customers buy more product or refer to family & Friends increasing customer satisfaction.

PRESSURE GROUPS :
KN : Reduce environmental damage
APP : DWT solar panels can lead to pollution which harms the air quality and makes it hard for people living nearby the factories.
AN : DWT should use materials that limit the pollution being emitted and should make a deal with the people nearby to help them be safe and not get sick this can lead to good media attention helping the brand being more well known.