Analyse possible advantages of adding value to a customer. [6]

[Hussain Asghar]

[KN] gain more customers than competitors
[AN] as we are offering something unique that others cant
[AN+] which will satisfy customer demand and increase sales of business

[KN]Innovation
[AN] Added value involves adding new features and updating the product with time which can encourage customers to stay engaged with the business
[AN+] hence improve their relations with the business

[khuram khan]

[KN] added value helps distinguish your product and give it a unique selling point as they are different from your competitors
[AN] This helps the business achieve a competitive edge as value-adding would give a reason to customers to switch to another brand from that of which they are existing customers.
[AN+] This would lead to increased market share as more customers are encouraged to buy from the business helping it become a market leader.

[KN] Adding value makes it more convenient to use a certain product due to its improvisations therefore customers are more satisfied
[AN] This allows the business to charge higher prices as more customers are encouraged to purchase making it more price-inelastic
[AN+] higher profits due to higher prices so shareholders encouraged to invest more

[Hadia Zia]

[KN] More choice.
[AN] Adding value will benefit the customer as wider options will be available to choose from.
[AN+] This will lead to greater customer satisfaction.



[KN] Less spending on useless products and services.
[AN] Adding value to products and services will make sure customer do not overspend or waste money. This will lead to better use of money.
[AN+] Thus as a result customers will be able to save alot of their money which can be used to spend on other things.

[Ibrahim Aamir]

[KN] Higher quality product
[AN] to make an product an value added product they will try their best to keep up the best quality
[AN+] this would lead to an higher quality product with the customer

[KN] innovation
[AN] with the higher choice for the customer to choice there required product
[AN+] this would improve the customer loyalty as customer will being get they require

[Sarah Shahzad]

(Kn) Customer satisfaction (an) when value is added to a product or service increases its quality (an+) hence allows the customer to enjoy good quality product or service.

(Kn) variety to choose from (an) when value added to a product or service, it allows the customer to have a range of different products or services (an+) hence in increases interest for the customer and allows them to spend their money wisely.

[Syed Mustafa Ali]

[KN] Customer satisfaction
[AN] when value is added to a product or service increases its quality
[AN+]hence allows the customer to enjoy good quality product or service.

[KN] Innovation
[AN] This helps the business achieve a competitive edge against competitors as their products will be different and will have a USP.
[AN+] This would lead to increased market share as more customers are encouraged to buy from the business helping it increase its revenue.

[Abbas17]

(KN) Customer satisfaction
(AN) as customers will be able to enjoy good and better quality products that cost more due to added value,
(AN+) thus, this will lead to their satisfaction as the products they buy will be useful to their desire.

(KN) Differentiation between good and bad quality products
(AN) as because of added value, customers will be able to differentiate if what product costs more and has better reviews or quality,
(AN+) hence because of this, the customers can choose more wisely between the products and buy the one most suitable for them.