11 Analyse the advantages of a franchise for franchisee. [6]

[Hussain Asghar]

[KN] Shared risk
[AN] by taking up a franchise that already has an higher brand image they make sales without much efforts
[AN+] results in lower risk

[KN]Established brand image
[AN]An already established brand image leads to less effort and time spent on building sufficient brand image and reputation
[AN+]This may also lead to customer loyalty

[khadija nasir]

[kn] less risk of failure
[an] since a franchise already has an established brand and trademark, the chance of the business failing is minimal
[an+] benefit from the franchisor's brand awareness, loyalty and less stress

[kn] recieve training and experti advice
[an] gives franchisee access to the franchisor's experience, training and support allowing them to run their business more efficiently
[an+] leads to good quality and more output and increased productivity

[Abbas17]

(KN) well known product is being sold
(AN) thus due to this chances of failure are reduced as a well known product is being sold,
(AN+) hence this leads to more peaceful and efficient work environment for the franchisee as they don't have to worry about the business failing.

(KN) franchisor is the central source of supplies
(AN) thus due to this the franchisor is responsible for paying for the advertisement of the product as well as the supplies for it,
(AN+) thus this reduces even further costs for the franchisee and hence leads to more peaceful working environment due to less stress and burden .

[Areena]

KN] guidance and assistance (AN)This support can range from staff training and initial setup to continuing marketing, operations, and management assistance 
[ AN+], enabling them to swiftly ramp up and run a profitable business.


KN] Builds the reputation of the brand. [AN] Franchisees will be able to draw clients faster because they have access to a well-known and established brand.
(AN+) As a result, there will be an increase in market share and client loyalty.